Fuel your brand’s growth on Instagram, without relying on ads
Give your content the audience it deserves. Reach your audience with consistent, high-quality content — and drive sustainable engagement and revenue on Instagram.
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Plan and schedule Stories
With Buffer you can visually plan and schedule your Stories on web or mobile. When the time comes to post, Buffer will send you a mobile notification with everything you need to share the Story to Instagram.

Plan and publish thumb-stopping Instagram content
A sustainable alternative to paid social. Build your brand organically, drive authentic engagement with your audience, and grow your reach.

Capture organic attention with Reels
With Reels you can reach 83% more people than regular posts—all without breaking the bank. Schedule yours in advance with Buffer.

Boost your engagement without breaking the bank
Beat the algorithm with scheduled carousel posts in Buffer. Engagement rates on carousel posts are 2% higher than static images.
Drive more sales through Instagram with Shop Grid
Connect your “link in bio” to multiple URLs viewed on a shoppable page, powered by your Instagram grid and your trusted friends at Buffer.
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"Buffer has really taken our social media marketing strategy to the next level."
Liz GillisDigital Marketer at Dress Up
Include a first comment when you schedule Instagram posts
Want to keep hashtags out of your Instagram caption? Include a comment when you schedule an Instagram post, and Buffer will automatically publish it for you.


Create, save, and organize hashtags to use in your Instagram posts
Experiment with different variations. Reuse your top-performing groups. Build a library of options. Hashtag Manager helps you get more reach for every post.
Learn more about our Instagram analytics tool
Measure your social media performance on Instagram, Facebook, and Twitter
Learn moreTake your Instagram engagement
to the next level
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