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Fuel your brand’s growth on Instagram, without relying on ads

Give your content the audience it deserves. Reach your audience with consistent, high-quality content — and drive sustainable engagement and revenue on Instagram.

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Planning Instagram Stories in the Buffer Publish dashboard

Plan and schedule Stories

With Buffer you can visually plan and schedule your Stories on web or mobile. When the time comes to post, Buffer will send you a mobile notification with everything you need to share the Story to Instagram.

Illustration of several instagram screenshots

Plan and publish thumb-stopping Instagram content

A sustainable alternative to paid social. Build your brand organically, drive authentic engagement with your audience, and grow your reach.

Illustration of several instagram reels

​​Capture organic attention with Reels

​​With Reels you can reach 83% more people than regular posts—all without breaking the bank. Schedule yours in advance with Buffer.

Illustration of several instagram screenshots

Boost your engagement without breaking the bank

​​Beat the algorithm with scheduled carousel posts in Buffer. Engagement rates on carousel posts are 2% higher than static images.

Drive more sales through Instagram with Shop Grid

Connect your “link in bio” to multiple URLs viewed on a shoppable page, powered by your Instagram grid and your trusted friends at Buffer.

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Planning your Shop grid
Liz GillisDigital Marketer at Dress Up

"Buffer has really taken our social media marketing strategy to the next level."

Liz GillisDigital Marketer at Dress Up

Include a first comment when you schedule Instagram posts

Want to keep hashtags out of your Instagram caption? Include a comment when you schedule an Instagram post, and Buffer will automatically publish it for you.

Screenshot of first comment feature on Instagram
Screenshot of Publish HashTag manager feature

Create, save, and organize hashtags to use in your Instagram posts

Experiment with different variations. Reuse your top-performing groups. Build a library of options. Hashtag Manager helps you get more reach for every post.

Learn more about our Instagram analytics tool

Measure your social media performance on Instagram, Facebook, and Twitter

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Take your Instagram engagement
to the next level

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